Conversion rate optimization digest #87

Conversion rate optimization digest #87

What’s up?

Today Growity will help marketers get started creating videos that help spread the message of their brands just as effectively as the written word.

https://blog.hubspot.com/marketing/how-long-should-a-video-be-on-native-video-platforms Here you can find handy, bookmarkable infographic about the optimal video length for the most popular video channels. Besides, there is also a video example for each channel, if you ever need some inspiration.

https://blog.hubspot.com/marketing/getting-started-with-video-marketing The author of this article has created a framework to help you figure out where you should focus your efforts when creating your first marketing video, and which type of video to start with.

https://blog.kissmetrics.com/analytics-work-for-your-videos/ Without proper analytics, businesses have no way of knowing whether their videos are just popular or are actually converting viewers into buyers. Here are some tips on how to make your videos really wok and bring you clients.