Today you will find some tips to shape your dream marketing team and improve its performance.
https://www.widerfunnel.com/build-best-marketing-team/ The people you hire at the core of what you can achieve. Here’s how to build a high-performance, growth-driving, ‘A-ha!’ moments-creating marketing team.
https://unbounce.com/conversion-rate-optimization/confirmation-bias/ Read this to know how to save your marketing from confirmation bias and avoid favoring information that confims your worldview.
https://unbounce.com/landing-pages/increase-conversions-by-improving-the-clarity-of-your-value-proposition/ Here is some useful information how to improve the clarity of your value proposition and what benefits can you get from it.